Privacy Policy

Uplift Dental & Orthodontics ("we," "our," or "us"), located at 5253 Lampson Ave, Garden Grove, CA 92845, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website upliftdental.com or contact us to schedule dental services.

Please read this policy carefully. If you do not agree with its terms, please discontinue use of our website. This policy is intended to comply with the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and applicable provisions of HIPAA as they relate to our website and non-clinical communications.

We may collect the following categories of personal information:

• Contact Information: Name, phone number, email address, and mailing address when you submit a contact form, request an appointment, or text us.
• Appointment & Scheduling Data: Preferred appointment times, service inquiries, and insurance information provided during booking.
• Communications: Messages, chat transcripts, and SMS exchanges when you contact us through the website.
• Usage Data: Browser type, IP address, pages visited, time on site, and referring URLs, collected automatically via cookies and analytics tools.
• Device Information: Device type, operating system, and screen resolution for site optimization purposes.

We do not collect sensitive health or medical records through this website. Clinical health information is handled separately under our HIPAA Notice of Privacy Practices, which is provided to patients at the time of treatment.

We use the information we collect to:

• Respond to appointment requests, inquiries, and messages.
• Schedule and confirm dental appointments.
• Send appointment reminders and follow-up communications (with your consent).
• Improve our website, services, and patient experience.
• Comply with legal obligations and resolve disputes.
• Send promotional offers or newsletters if you have opted in (you may opt out at any time).
• Analyze website usage to improve content and functionality.

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic. Cookies are small data files stored on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent; however, some features of the site may not function properly without cookies.

We may use third-party analytics services (such as Google Analytics) that collect usage data on our behalf. These services have their own privacy policies governing the use of that information.

We do not sell your personal information. We may share your information in the following limited circumstances:

• Service Providers: Third-party vendors who assist with appointment scheduling, website hosting, analytics, or communications (e.g., CareStack, Google Analytics). These providers are contractually obligated to protect your data.
• Legal Compliance: When required by law, court order, or government authority.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• With Your Consent: For any other purpose with your explicit consent.

If you are a California resident, you have the following rights under the CCPA and CPRA:

• Right to Know: You may request details about the categories and specific pieces of personal information we have collected about you.
• Right to Delete: You may request that we delete personal information we have collected, subject to certain exceptions.
• Right to Correct: You may request correction of inaccurate personal information.
• Right to Opt-Out of Sale: We do not sell personal information. If this changes, we will update this policy and provide an opt-out mechanism.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please contact us at the information below. We will respond within 45 days as required by California law.

As a dental practice, we are a covered entity under the Health Insurance Portability and Accountability Act (HIPAA). Your protected health information (PHI) — including dental records, treatment history, and insurance information — is governed by our separate HIPAA Notice of Privacy Practices, which you receive at your first appointment.

This website Privacy Policy covers only the information collected through our website and digital communications, not clinical health records.

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.

Our website may contain links to third-party websites (such as Google Maps, review platforms, or insurance portals). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information.

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us: